Continuing our creative partnership with spice kit specialist Spicentice, we have designed the packaging for the brand’s new chutney range. 

The range incorporates the luggage tag-style labels that have been so successful across the spice kit range previously.  The use of fruit tags to illustrate the different flavours eases the purchasing process; a strong theme throughout the work Honey has conducted for the brand.

Honey’s rebranding of Spicentice’s range of spice kits in 2008 led to a 38% rise in sales and a DBA Design Effectiveness Award.  As a result, Spicentice extended its range to include chutneys.